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Finding Balance: Emotion-Driven vs. Data-Driven Branding

Finding Balance: Emotion-Driven vs. Data-Driven Branding

Marketing is being revolutionized and largely shaped by data science. As numbers uphold businesses and define strategies, branding presents an interesting phenomenon of 21st-century marketing because of its innate reliance on emotions. The question is, to what extent should branding focus on emotions?

Web Design

The Ultimate Guide For Digital Brand Development

The Ultimate Guide For Digital Brand Development

To truly compete in any industry, you must present your brand in a way that’s digitally irresistible, while also ensuring that your brand’s digital foundation is solid and secure. Digital Brand Development consists of the following stages: Conception, Acquisition, Construction, Launch, Growth & Maintenance. Learn More…

Behind The Scenes of a Major Website Redesign and Rebrand at Monterey Premier

Behind The Scenes of a Major Website Redesign and Rebrand at Monterey Premier

Over the years we have grown to include multiple types of services & products, a multi-vendor marketplace with over 240+ Divi add-ons sold by developers and designers from all over the world , and a multi-author blog with over 30+ contributors. In that process we learned a lot about our visitors that we simply did not know in the early days. So a lot of strategy and planning had to go into our 2018 redesign and rebrand. In this article I am going to spill all the beans.

S.E.O.

Why and How to Track Search Engine Rankings

Why and How to Track Search Engine Rankings

By tracking your Google or search engine rankings, you can achieve the best online visibility possible. It helps you to do SEO successfully. You can keep on track with current ranking trends. It allows you to track your website’s performance for important keywords.

4 Ways SEO can Boost your Startup’s Visibility

4 Ways SEO can Boost your Startup’s Visibility

The rise of digital marketing has changed the way we promote our businesses forever. Today, merely having a website is not enough to set yourself apart from your competitors and attract new customers. Why? Because websites have become mainstream- to survive, every...

The Divi Theme

10 Best Divi Child Themes in the Monterey Premier Divi Marketplace

10 Best Divi Child Themes in the Monterey Premier Divi Marketplace

One of the greatest advantages of Divi is the vast amount of child themes available from third-party suppliers. There are a lot of Divi child themes to choose from, but this can also make the choice between them more difficult. In this article, we’ll take a look at some of the best Divi child themes found in the Monterey Premier Divi marketplace.

Phil Simon – A Case Study on a Complete Divi Website Overhaul

Phil Simon – A Case Study on a Complete Divi Website Overhaul

To his site’s visitors, www.philsimon.com appears virtually identical to its bloated predecessor. To Simon, though, there’s a world of difference. Monterey Premier’s tuneup means that Phil Simon’s new child theme loads much faster. What’s more, Simon can confidently update Divi and plugins without worrying about breaking something—at least to the same extent as before. The underlying code base for his site is far more contemporary and stable than before.

Creating Divi Blog Posts

Creating Divi Blog Posts

Creating a blog post with Divi is right in line with the return of blogging in 2018. The building format using the Divi modules (or blocks) gives you the creative edge. You can now put content into the post without using complex shortcodes. The Divi Builder gives you...

Divi Theme Customizer

Divi Theme Customizer

The way we build websites has changed. We can customize changes in real time as we select the option. In this post we’re going to look at the Theme Customizer for the Divi Theme. The Theme Customizer area is different from the Theme Options area.

Divi Portfolio Turns Heads

Divi Portfolio Turns Heads

Some Themes don’t have the option of a Portfolio display and require a plugin. The Divi Theme has built in Portfolio features. Let’s create a sample portfolio to show you how the Divi Portfolio works.

Business Strategy

Finding Balance: Emotion-Driven vs. Data-Driven Branding

Finding Balance: Emotion-Driven vs. Data-Driven Branding

Marketing is being revolutionized and largely shaped by data science. As numbers uphold businesses and define strategies, branding presents an interesting phenomenon of 21st-century marketing because of its innate reliance on emotions. The question is, to what extent should branding focus on emotions?

Freelancing

Steps to Self-Publishing

Steps to Self-Publishing

So, you want to write a book? When you’re ready to start writing and publishing your book, be sure to follow these steps to make sure you’re doing it right.

How to Save Money as a Freelancer

How to Save Money as a Freelancer

If you’re a freelancer, one of the main things to keep an eye out for is your budget and how to save your money. So, if you’re trying to find ways to keep money in your pocket, take a look at some easy tips to save money.

Marketing

Finding Balance: Emotion-Driven vs. Data-Driven Branding

Finding Balance: Emotion-Driven vs. Data-Driven Branding

Marketing is being revolutionized and largely shaped by data science. As numbers uphold businesses and define strategies, branding presents an interesting phenomenon of 21st-century marketing because of its innate reliance on emotions. The question is, to what extent should branding focus on emotions?

Blogging

Monetizing Your Blog with Dropshipping E-Commerce

Monetizing Your Blog with Dropshipping E-Commerce

If you have an active blog with a decent number of subscribers and active social media accounts, you’re ready to monetize it. Start a “store” on your blog without having to worry about the fulfilment and shipment of orders, which is called “dropshipping” e-commerce.

Social Media Tips

Health Hacks

Lazy Mama’s Favorite Exercises for Chronic Pain

Lazy Mama’s Favorite Exercises for Chronic Pain

The other day I was searching my favorite site….YouTube….for a good physical therapy style yoga session. I wanted to stretch out my hips and my lower back without having to think about it. I wanted someone professional to guide me through it.

Money Savers

The Ultimate Guide to Buying Your First Car

The Ultimate Guide to Buying Your First Car

Buying your first car is a truly exciting time in your life! A car is an investment in yourself and your future, and as with any investment, you want to make sure you execute all the necessary research and preparation to protect it. There’s no shortage of options out there, and being equipped with the right information can help you make the best possible decision. With that in mind, here’s our ultimate guide to buying your first car.

Parenting Hacks

5 Ways to Narrow the Nanny Search

5 Ways to Narrow the Nanny Search

Regardless of whether you plan to work from home, volunteer in the community, or just need some time to complete additional tasks while your children are cared for, it’s essential to find just the right, nurturing individual to help care for your little ones.

Military Life

The Crippling Nature of Being Shy

The Crippling Nature of Being Shy

When I’m new somewhere I get like this. When I’m comfortable in a place, I’m not like this at all. That’s the thing about being a military wife and moving so much. I keep getting thrown back into terrified, shy April mode. It’s like I’m in middle school all over again.

Celebrating Veteran’s Day as a Military Spouse

Celebrating Veteran’s Day as a Military Spouse

As a military wife, I have seen too much of what our veterans and their families go through to not be a patriot at this point. We’ve laid so much down for the cause of our country: physically, emotionally, mentally, no really all the -ly’s. There is no benefit or discount too great to give a veteran, believe me.

Why You (Mom) Need MOPS

Why You (Mom) Need MOPS

When you work at home, whether that means building websites or nursing babies, it has the potential to be lonely, which can crush your spirit. If you are a mom, with a child age 0-18, let your MOPS friends become your new work friends.

Design Tips

Behind The Scenes of a Major Website Redesign and Rebrand at Monterey Premier

Behind The Scenes of a Major Website Redesign and Rebrand at Monterey Premier

Over the years we have grown to include multiple types of services & products, a multi-vendor marketplace with over 240+ Divi add-ons sold by developers and designers from all over the world , and a multi-author blog with over 30+ contributors. In that process we learned a lot about our visitors that we simply did not know in the early days. So a lot of strategy and planning had to go into our 2018 redesign and rebrand. In this article I am going to spill all the beans.

Finding Design Inspiration

Finding Design Inspiration

We’ve all heard the phrase “inspiration is everywhere”. While that might be true, we still need to know where and how to uncover the best ideas. In this article I will outline a few simple steps on how to find inspiration for your next design project.

Education

Inspiration

5 Essentials For Every Girlboss On-The-Go

5 Essentials For Every Girlboss On-The-Go

A girlboss won’t and can’t afford to let things slip, and nothing short of perfect organization will suffice, which is precisely why these five items are the crucial ones she must always have in her bag. So whether you’re a girlboss, or someone close to her, make sure these items are in your possession ASAP.

Careers

Working From Home

Celebrating Veteran’s Day as a Military Spouse

Celebrating Veteran’s Day as a Military Spouse

As a military wife, I have seen too much of what our veterans and their families go through to not be a patriot at this point. We’ve laid so much down for the cause of our country: physically, emotionally, mentally, no really all the -ly’s. There is no benefit or discount too great to give a veteran, believe me.

Why You (Mom) Need MOPS

Why You (Mom) Need MOPS

When you work at home, whether that means building websites or nursing babies, it has the potential to be lonely, which can crush your spirit. If you are a mom, with a child age 0-18, let your MOPS friends become your new work friends.

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